Challenge

The patent holder of Teflon™, US Fortune 500 chemical company Chemours, approached Alber & Geiger seeking regulatory and advocacy support over a European Union proposal that would ban all per- and polyfluoroalkyl substances (PFAS). Those PFAS are chemicals that came under regulatory fire as being the so called “forever chemicals”, which persist in the environment. The political turbulences in the EU started in the Netherlands, continued in Italy and Germany then, until they became an EU wide regulatory initiative in Brussels.

Strategy

On the one hand we were confronted with planned PFAS bans in The Hague, Rome and Berlin which we had to politically manage with the national governments. On the other hand we saw a regulatory initiative develop in Brussels under the EU chemicals strategy. We embarked on a defense for the Chemours specific PFAS named GenX and Teflon™, based on the planned PFAS restrictions. Considering the impact of the restrictions to the supply chains of various Member States, Alber & Geiger entered into discussions with the European Chemicals Agency (ECHA), the European Commission, the European Parliament, the EU Permanent Representations and the Member States’ Ministries of Industry and Environment.

Results

We managed to stop the national PFAS bans in The Hague, Berlin and Rome. And we aligned them with the EU initiative. There, we made EU regulators and lawmakers understand that they needed to differentiate between different PFAS, such as PFAS of high or low concern, as a liquid, gas or solid material.

Challenge

Relativity Space is a U.S. launch vehicle manufacturer developing Terran-R, a next-generation heavy-lift rocket designed to expand global access to space. As Europe accelerates its industrial and defence space agenda, new policy priorities around strategic autonomy, security screening, and institutional procurement created a complex market-entry environment for non-European launch providers.

For Relativity Space, the challenge was to build credible EU positioning and identify realistic cooperation pathways while navigating fragmented EU and national competences across space, defence, and industrial policy.

Strategy

Alber & Geiger developed a tailored EU market-access and government-relations strategy for Relativity Space. We mapped relevant decision-makers across the European Commission, the European Parliament, the Council, and key Member State authorities, and aligned Relativity Space’s value proposition with European priorities on resilient launch capability, supply-chain security, and transatlantic cooperation.

Our team supported targeted outreach, prepared policy messaging, and advised on structuring engagement with European stakeholders, including space agencies and defence-related interlocutors, to establish a clear pathway for long-term institutional acceptance.

Results

Relativity Space secured stronger visibility and strategic positioning in Europe, with a clear engagement roadmap across EU and Member State stakeholders. The company established a credible narrative linking its launch capabilities to Europe’s evolving access-to-space priorities and laid the foundation for sustained cooperation discussions with European institutions and national authorities.

Challenge

Alber & Geiger was tasked with supporting entry into the EU for clients whose families suffered intimidation and coercion in their respective home countries. This would require us to obtain student visas for the UK. Their applications to leading UK universities had failed before. In a short space of time we had to support their applications.

We had to deal with the specific entities and their own distinct decision making processes. This had to be done with political sensitivity, and we had to rely on the integrity of the system to ensure that political influences did not have a bearing on their entry into the UK.

Strategy

The strategy required an expedient understanding of the nooks and crannies inside the UK education system. It used careful neutral language to ensure that their applications were not misconstrued. It relied on the basis of our firm’s intrinsic aptitudes.

We worked to break down and analyse the discretionary selection criteria of each university. The documents thoroughly assimilated the ‘criteria language’ of the universities into their narrative. In this case we had to effectively co-ordinate through the network of statutory instruments and satisfy the executive concerns they were designed to address.

Results

The result was the safe arrival of the families into the UK and their admission into top tier universities. The transferable nature of our skills is constantly being tested by the ever changing institutional framework of Europe.